Why Franchise with Rosso Pomodoro?

There’s one thing we can guarantee… you haven't seen anything like this.

Authenticity

It isn’t just part of our brand—it’s the foundation. We use only traditional Neapolitan ingredients and techniques:

Imported, fresh, ingredients — lush tomatoes, slow-proofed dough, and rich mozzarella di bufala
AVPN certification for true Neapolitan quality and preparation
Guidance and training from experienced pizzaioli who bring decades of Italian culinary tradition to every location

Every pizza we serve tells the story of Napoli and honors generations of culinary craftsmanship.

Flexible Store Models

We have a proven business model that blends the quality of fine dining with the convenience of fast-casual service.

Our adaptable store models are built to fit a variety of markets and investment levels. Whether in a busy city center or a suburban lifestyle plaza, Rosso Pomodoro is designed to thrive.

We’re a dine-in, takeout, & delivery focused fast-casual, of 1,000 - 1,400 sq/ft.

Comprehensive Support

You’re never on your own.

As a franchisee, you’ll receive:

Extensive training in operations, brand standards, location scouting, layout design, and buildout guidance
Marketing support for your grand opening and ongoing promotions
Dedicated field support and mentorship from our team

Our legacy in Europe and expanding U.S. footprint create a unique opportunity with strong brand equity, loyal customers, and a scalable model for long-term success. Reflecting the warm hospitality of the Italian kitchen, Rosso Pomodoro stands at the forefront of service, food, and spirits.

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Ingredient Integrity

From Napoli to the world, our commitment to culinary authenticity is rooted in every dish. Each of our ingredients are Italian-sourced and chosen by tradition and taste to reflect the vibrancy of Neapolitan living and the spirit of Naples.

Our imported ingredients aren’t just a feature— they are the foundation of our brand identity.

San Marzano Tomatoes

The Essence of Neapolitan Flavor

Grown in the volcanic soil of Agro Sarnese-Nocerino, these sweet, low-acid tomatoes are certified DOP (Protected Designation of Origin). This guarantees the consistent geographical origin, and the use of traditional cultivation methods for production. These San Marzano tomatoes, perfect for our tomato sauce, are canned exclusively for Rosso Pomodoro.

Mozzarella di Bufala

Creamy Indulgence, Rooted in Heritage

Rich, creamy, and delicately flavored, this 100% whole milk mozzarella originates from the water buffalo of the Campania region in southern Italy. This cheese is essential to true Neapolitan pizza, and symbolizes our commitment to time-honored ingredients.

Extra Virgin Olive Oil

Liquid Gold from Southern Italy

Extracted from Minucciola olives native to southern Italy, premium Extra Virgin Olive Oil gets drizzled over each of our dishes, imparting a distinctive aroma and flavor. Its use underscores our commitment to sourcing high-quality, authentic ingredients, and elevates the overall taste and authenticity of the meals we create.

Learn From Our Experts

Head Chef, Marzio Orzano explains the Fresh Ingredients of Rosso Pomodoro 🍕

Head Chef, Marzio Orzano displays the Fresh Ingredients of Rosso Pomodoro, by making a Pizza Massese 🍕

A Seal of Authenticity

Rosso Pomodoro's dedication to authenticity is further solidified by its adherence to the guidelines set by the Associazione Verace Pizza Napoletana (AVPN). This includes using specific ingredients, preparation methods, and cooking techniques that have been passed down through generations.

Such compliance ensures that every pizza aligns with true Neapolitan tradition.

What This Means for You

By maintaining strict quality standards and sourcing practices, franchisees can confidently deliver an exceptional dining experience that resonates with discerning patrons. Our emphasis on imported, authentic ingredients offers a unique value proposition:

The ability to provide customers with a genuine taste of Napoli without leaving their hometown.

This authenticity differentiates the Rosso Pomodoro brand in a competitive market, fostering customer loyalty and enhancing brand reputation.

In essence, our strategic use of imported ingredients is not merely about flavor—it's a testament to our unwavering commitment to authenticity, quality, and the rich culinary heritage of Napoli.

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Success Stories

Maria & Corrado

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“We are here now enjoying the best Italian pizza in Denver. Service is so great and gentile, and pizza is so good! Excellent job to all the staff! Can’t wait to come back tomorrow again before we leave home to Italy. Yes we are Italians and if you like Italian food you need to come here!!!! From Assisi, Italy”
Rosso Pomodoro Denver, 29th Place
Gerardo P.

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“For people who have not had the opportunity to taste a real Neapolitan pizza, I can finally say that here in Los Angeles, a true pizza chef is someone who, like a work of art, combines the fundamental ingredients to cook them and bring to your table a pizza that is not dry. Kneading the dough, fermenting the dough, shaping it, soaking the dough from the center outwards and cooking it in a traditional high-temperature oven are essential steps to obtain the best Neapolitan pizza. This is a place to enjoy pizza for connoisseurs.”
Eataly Los Angeles
BD S.

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“We were there on a Sunday morning right before opening time and were seated promptly. Blake our server was outstanding and recommended options to suit my salt and gluten intolerance. We landed on the gluten free margarita pizza 🍕. So delicious we had to ask if it was indeed gluten free. The crust had the right amount of wood fire 🔥 char. Service was so good we went back for dinner and ordered the gluten free squash pizza with squash puree.”
Eataly Las Vegas, Park MGM
Brad K.

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“Rosso’s Pizza has the perfect crust, amazingly fresh ingredients, and the best part was I felt great after eating. I usually feel too full after eating pizza, but Rosso’s was a totally different experience. Five stars!”
Rosso Pomodoro Denver, 29th Place
Theresa H.

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“Hands down, the best pizza I’ve ever had! Rosso Pomodoro delivers an authentic Neapolitan experience that’s hard to find anywhere else. The crust is perfectly blistered, the ingredients are incredibly fresh, and you can taste the love and tradition in every bite. Everything from the service to the atmosphere was warm and welcoming—it felt like a slice of Italy right here at home. I’ve been recommending Rosso Pomodoro to all my friends and family. If you’re a pizza lover, this place is non-negotiable. Absolutely five stars!”
- Theresa, Maple Hill, NC, USA
Rosso Pomodoro Denver, Arapahoe Marketplace
Luci T.

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“I have been twice, and am going to call to make reservations for my birthday! It takes you right to Italy with their imported Italian ingredients. Yes indeed a great restaurant; very cozy with such friendly service-no empty glass all night. Sure was in my opinion worth the visit. I'll be coming again soon! This place exceeded my expectations, as it holds so much variety for every kind of taste, and the food was really top-notch.”
Eataly NYC, Downtown
Meenal V.

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“The pizza reminded me of the one I had in Italy. Same freshness, ingredients imported from Italy and made in wood fired oven the traditional way. Even the ham was so light and nice vs the chemical loaded ham we get here. You can taste the difference. Brent and all the staff were very welcoming and nice. Adding this on my list of frequent and will return soon!”
Rosso Pomodoro Denver, Arapahoe Marketplace
Matt F.

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“As someone from Toledo, Ohio—where truly authentic pizza is hard to come by—I can't say enough good things about Rosso Pomodoro! I had the opportunity to try both US locations while on a business trip to Colorado and the moment I took a bite, I knew this was the real deal! This is true Neapolitan pizza: light, airy crust, quality ingredients, and flavors that transport you straight to Naples.
We don’t have many pizza options where I’m from, and definitely none like this. I seriously wish we had a Rosso location in the Midwest! If you're anywhere near one, do yourself a favor and go. I recommend Rosso to anyone who loves pizza—it’s a whole different experience, and one I can't wait to have again!
- Matt, Sylvania, Ohio, USA”
Rosso Pomodoro Denver, 29th Place
Vicky S.

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“I have tried the one in Las Vegas and because I loved the food We decided to try the one in Boston. The waitress was super nice and helpful. The food was delicious from start to end. We enjoyed the food and the experience that much that I decide the next day to return for my birthday and I was not disappointed. Awesome place to eat traditional Italian cuisine.”
Eataly Boston
Ryan D.

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“I first visited Rosso In Commerce City and WOW was I blown away. When I walked through the door, I felt like I was in Italy. The food is incredible and I didnt get the "I'm stuffed" feeling I get from other pizza places. The fresh ingredients are really a game changer! I live in Highlands Ranch and my family and I make Rosso (Arapahoe location) part of our weekly menu. Truly a Five-Star experience!”
Rosso Pomodoro Denver, Arapahoe Marketplace